United Way “WIN A CAR” winner takes the prize at Tyler Automotive

John Taylor, a Whirlpool GIS specialist in Benton Harbor, gets the car in this year’s United Way of Southwest Michigan Car Challenge


Seven finalists faced off in the United Way of Southwest Michigan Car Challenge on Tuesday, February 19 at Tyler Automotive in Stevensville. The finalists were given a random key; one of those keys started the car. John Taylor, a GIS specialist at Whirlpool, was the lucky winner of a two-year lease on a sub-compact vehicle from Tyler Automotive.


“That was pretty wild!” Taylor said when the car started. “Believe it or not, I’ve never won anything in my life,” he exclaimed to the crowd at the dealership.


To help incentivize last year’s campaign, United Way of Southwest Michigan partnered with Tyler Automotive to provide a Car Challenge. Donors who gave $156 (or $3 per week) were automatically entered into a drawing to be eligible. The finalist names were drawn and announced on February 7 on a Facebook Livestream.


Chris Tyler, who owns Tyler Automotive, said, “We love partnering with United Way on this fun incentive for their campaign. We hope it raises awareness of what United Way does for this area and that each person can make quite an impact with their donation.”


A gift of $3 a week for a year has big impact! It provides:


  • 34 meals for someone dealing with food insecurity

  • 2 months of support to help a young child learn to read

  • 1 free book for a child every month for 5 years

  • School supplies for 8 kids to start the school year

  • Support for 2 individuals to address their mental health

  • 1 year of a physical activity/nutrition program for a school-age youth


United Way of Southwest Michigan is thankful to all who donated last year for helping to make the campaign a big success and to Tyler Automotive for its generous support. 




United Way of Southwest Michigan fights for the Health, Education and Financial Stability of every person in every community. We have the influence and relationships to make sustainable change a reality. By harnessing resources from corporate, nonprofit and public partners, we provide immediate assistance to our most vulnerable populations while addressing the root causes of our community's longstanding challenges and changing lives for the better. To join the fight—through giving, advocacy and volunteering—visit www.uwsm.org.

Ryan CheeversComment